Different Types of Animation & Why Animation is Such a Powerful Form of Communication

Introduction

Animation is everywhere. It’s on our TVs, phones, and even the internet. In fact, you might be surprised to learn that an animated gif or video is one of the most frequently used forms of communication on social media platforms like Facebook and Instagram. 

But why does animation get so much attention from viewers? Well, it all comes down to how powerful a form of communication it can be. 

If you’ve ever watched a Pixar film, then you already know just how influential animation can be—and there are many different types of animation out there! How do these types compare? Let’s take a look at each type in greater detail.

Traditional Animation

Traditional animation is what most people think of when they hear the word “animation.” This type of animation requires the animator to draw every single frame by hand, creating an animated scene one frame at a time.

It’s a time-consuming and expensive process, but the results are beautiful. Disney has been using this method since their earliest films in the 1920s and 1930s. The look and feel of these films are distinctly classic—think Snow White or Lady and the Tramp—and remain popular today in film reruns and other forms like films  based on those franchises.

Stop-Motion Animation

Stop motion animation is very similar to traditional animation because it combines slightly different series of still images to show movement. The most significant difference is that stop motion physically manipulated images.

It uses a technique in which a camera is continually stopped and started, frame-by-frame, to give inanimate objects and figures the guise of movement. A perfect example is Corpse Bride (2005).

2D Animation

2D animation, or two-dimensional animation, is a digital art style where individual images are sequenced together over time. Created on the computer and assembled to create the illusion of movement. 

This animation style has grown in popularity because the technology is so accessible. Most people have at least heard about Flash by now, even if they don’t know exactly what it does (or how it works). All you need is a computer and some time on your hands! Some popular 2D animations are The Simpson, Looney Tunes, The Lion King, and more.

What to animate your brand? Partner with a Pro. 

3D Animation

3D animation is also known as computer animation and is currently the most commonly used form of animation. 3D animation allows images to move through three-dimensional space. 

Nowadays, 3D animations are often used for full-length movies, like Frozen and The Toy Story, and even in interactive advertisements, commercials, and other marketing materials that require a high level of visual impact or realism.

3D modeling software allows designers to create complex scenes without animating every single frame by hand.

Animation is a powerful tool for storytelling. It’s not just for kids.

Animation can take you on a journey through time, space, or any other dimension you want to explore without being dry and dull. You can also use it to explain complex concepts engagingly. Animation tends to be more persuasive because it makes telling a story more realistic.

Conclusion

Are you ready to get your brand animated?

Because we are—and we want to show you how!

Animation is a powerful form of communication .Using animation, you can tell your brand story, communicate complex ideas much easier to understand, and even create an entire world from scratch that captures your audience’s attention. We hope this article has helped you understand the many different animations and why they’re so great!

If you want to know how you can use animation for your business, get in touch with us today before your competitor does! 

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FAQs

Depending on the length, video production can take three to four weeks.

Depending on the length, video production can take three to four weeks.

Yes. Though most of our clients provide scripts to reduce costs, we are happy to do script writing for you from scratch.

Yes, if you are a white-label agency, you can be confident that we’ve partnered with several agencies around the globe, but we can’t tell you who they are.

Yes. We provide animation voice-over.

Yes. We provide animation voice-over.

Our rates vary depending on which video production style you choose. Some video production costs more, but we’ll work with you to find the best option for your company.

Yes, it is possible to speed up the animation production process! But faster production time will have an additional fee.

Our production process is a three-part process consisting of pre-production, production, and post-production. Learn more about our animation production process here. 

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Here at Twinkle A Digital, we’re not just an animation studio—we’re a bunch of creative professionals dedicated to helping you achieve your goals through exceptional visuals. Give us a call today and see for yourself!

Ready to start your animation project?

Let’s make a deal

Here at Twinkle A Digital, we’re not just an animation studio—we’re a bunch of creative professionals dedicated to helping you achieve your goals through exceptional visuals. Give us a call today and see for yourself!